You can get started immediately! Follow these steps and update your Spotify campaign links today.įirst, let’s say the agency representing Shakira wanted to promote her newest single via TikTok or Instagram advertising.
Step-By-Step: How to Generate a Custom Spotify App Deep Links to Increase Spotify StreamsĬreating an app deep link to open Spotify app is easy! You, your record label, or your agency can create links that open music streaming apps and you don’t need SDKs or technical resources. And we’re going to help you create that Spotify deep link right now- all you have to do is follow our step-by-step guide below! In fact, it’s as simple as do-re-mi, A-B-C, 1-2-3 (did you really think we weren’t going to throw in a musical reference in here somewhere?). What makes this all even better? It’s easy. Whether you’re linking your music artist’s Spotify to Facebook or looking to generate a custom Spotify profile link, our deep linking technology will seamlessly transport your potential listener from the social app that the ad is embedded in into the Spotify app itself. Oh, but wait- why do they find themselves taken to the Spotify web page that needs them to log in? (Jeez, it’s been years since they’ve logged into their Spotify app, and why didn’t the link just take them directly there anyway? Annoying!) Let’s say this user pauses on your ad, watches/listens to your artist, enjoys what they hear and see, and decides to tap on the CTA button embedded in your ad. Imagine this- the TikTok (or Instagram or YouTube or any of those other places where there’s a like button) algorithm has landed the Spotify ad for the artist you represent on the feed of the ideal listener. How To Increase Monthly Listeners On Spotify With App Deep Linksīefore we elaborate too much on what we just said, let’s paint a little picture of the problem you’ll face without us and our genius solution- app deep links for marketers.
Let’s dive in before you start scratching your head a little too hard, shall we? We’re going to show you step-by-step how to update your Spotify links to garner more listeners, subscribers, likes, and comments. Is there a way to maximize this social media strategy for Spotify without SDKs and lots of technical resources? That means music promotors, agencies, and record companies are trying to figure out how to send consumers smoothly and efficiently from social media apps to the right artist, track, or playlist in the Spotify app.Ĭonsidering most people spend a major chunk of their free time on their phones and social media apps, this sort of Spotify advertising seems essential, right? Linking app-to-app easily however is not a given.
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